-Soccer Moms and Dads

Soccer Moms and Dads

This expression “Soccer Mom” is used too often in my opinion.  Still, it does help identify a group of people fairly well.  In particular, marketing professionals use the expression to describe one of the fifty broad groups of people living in the USA.  So, with an assumption of your permission, I will use this expression also to describe you and others like you in District 50.

2016-05-21 Tapestry Socer Moms

Portions of Greeley and Evans have a lot of other families similar to yours.  But large parts of the area include individuals and families near or below the poverty line. Take a look at the map of District 50.  Some of the children in these struggling families go hungry. Many of those parents  work very hard at labor intensive jobs, managing their budget literally one-day-at-a-time.

If elected I will be representing you – as well as many families that are struggling.

This page is written to you so that you can better understand about me, my ideas and background.  I am running as a Republican.  The incumbent has held the office for several years.  And the seat was held by a democrat prior to him.

My competitor (Dave Young) is a good man, and has a good reputation.   You should find his web page and read about him too.  He and I similar in a lot of ways – but we differ in  some key areas. For example:

  • I want less government regulation
  • I want less government spending
  • I want better jobs (for you and your family – and for those who are struggling)

Thank you for taking time to browse this web page.


Assuming you are part of this group, then your demographic is described as an affluent, family-oriented market with a little bit of a “country flavor.”  Families like yours tend to be partial to new housing away from the bustle of the city but close enough to commute to professional job centers. Life in the suburbs offsets the hectic pace of two working parents with growing children. In a general sense, families like yours tend to favor time-saving devices, like banking online or housekeeping services, and family-oriented pursuits.  Also, most have two or three vehicles in their garage and driveway (one of which is stereo-typically the “minivan” or SUV).

Your group tends to be highly educated – almost 40% are college graduates; more  than 70% with some college education.  Compared to other groups, yours has comparatively low unemployment with a high labor  force participation rate.  About two-thirds of the households have both parents working outside the home.

You and your children are highly “connected” with a host of wireless devices  from iPods to tablets — and anything that  enables convenience, like banking, paying bills, or even shopping online. Often there is a fairly high “debt burden” including the house mortgage, auto loans, credit cards and other debt.  Many of the homes have four or more tv’s in the house.  Some of the family-oriented activities are outdoor activities and sports like bicycling, jogging, golfing, boating, and target shooting.  Home maintenance services are frequently contracted, but many families like yours enjoy their gardens and own the tools for minor upkeep, like riding mowers and tillers.


Jennifer and I live near downtown Greeley, east of the railroad tracks.  We are just a few blocks away from where the Farmer’s Market takes place on Wednesday and Saturday.  In contrast to the demographic of “soccer mom”, the web page titled Barrios Suburbanos better describes the demographic of our immediate neighborhood.  Having raised our children in an upper-middle suburban setting, we are often humbled by the beautiful family values exhibited on our street and just around the corners from our home.

Here are a few things that are similar between your family and ours.

  1. Two Working Parents. Before Jennifer and I married, I was a single-parent raising two children. Jennifer was a school teacher.  After we married, both of us continued with our careers while also balancing the responsibility of getting children grown.  During that time, we seemed to always be on-the-go.  Especially before the kids became licensed drivers, it seemed we were taxi-drivers.  But then, when they did get their own wheels, that was an entirely different worry.  Danielle and James are in their late twenties now – living in Fort Worth and Tokyo, respectively.  The point here is that we’ve walked in your shoes similar to yours.
  2. Concern for College Costs. This topic seems to be getting more and more attention.  In our case, our oldest attended two years of college.  Our youngest completed an undergraduate degree.  In both cases, we were blessed to release both of them “into the world” without any college debt.  This was done without scholarships or loans.  It was also difficult.  As tempting as it sounds to young people wanting to attend college, and I suppose for the parents of those same scholars – I disagree with the premise of “free college for everyone.”  Instead, I advocate real – and I mean REAL – discussions with the emerging adult children.  One the books I’ve written describes this in detail.  But you can also visit my free web site with free downloads and related information about how we did this.
  3. Career and Climbing the Ladder. I’m a small business owner today – but in the past I’ve been an employee at small companies, mid-sized ones, and very large ones.  I led a five-state region in an oilfield services firm with 1,800 employees and 68 locations.  I’ve been a leader at Deloitte and was a partner at CSC Consulting.  Among the things I’m proudest of is the mentoring I’ve provided to others so that they can advance their careers.  And I’m deeply appreciative to those who did the same for me.  Getting the right education, getting a break, finding a great boss and a stable employer are not easy.  Doing this while raising a family makes it even more complex.

I recognize this short list doesn’t represent everything about you and me.  But, you may not have had a chance to hear these – so I hope the short list is meaningful to you a little.  Thanks for reading it.


As a candidate, I describe myself as fiscally conservative and socially moderate.

The “fiscal conservative” part of this means I usually do not like big government programs, and I generally prefer less regulation of business – on the fiscal side of things, I usually side with Republicans.

The “socially moderate” part of this statement means that I sometimes agree with Republicans, and other times I agree with Democrats.  Topics like equality and some aspects of healthcare fall into the “social” category.

  • I advocate state’s rights to counter-balance federal over-reach and over regulation
  • I advocate balanced budgets for governments (federal, state, and local)
  • I advocate for good education (high quality, and equal access)
  • I am pro-oil, pro-Second Amendment, and pro-life


Some other things about me include:

  • I used to play professionally as a musician (guitar, keyboards, sing)
  • I play left-handed on my guitar
  • I’ve started several small businesses, including Xbig6 – a management consulting firm
  • I’ve written thirteen books
  • I grew up in Derby, Kansas
  • My education is in BS geology, MS management and computers
  • We attend the Vineyard church downtown Greeley
  • I am a substitute teacher for Greeley-Evans school district 6
  • Jennifer and I have a dog named Shadow
  • 1908-Our house was built in 1908
  • 2008-My Jeep Grand Cherokee is a 2008 and has over 200,000 miles on it
  • I serve on the Colorado State Board of Registered Psychotherapists
  • We have two grandchildren and one foster grandchild
  • Sometimes I watch several episodes in a row of a Netflix series (yikes)
  • My favorite actor is Bruce Willis
  • I don’t golf well but I’m good at basketball


I truly would appreciate your vote in November.  I recognize that this short web page can’t realistically “earn” your vote.  But, thank you for taking time to get to know me a little.  I’d be happy to receive your email, meet in person, or speak to a group of others.  And – thank you for being my neighbor.


Read more about District 50.  You can find out more about my background and personal life on this site. I would be pleased to speak with you or exchange ideas.  Find my contact information on this site.

John Honeycutt vs Dave Young
Vote John Honeycutt in November

2016 News: John Honeycutt (Republican) is running against incumbent Dave Young (Democrat) for Colorado State House of Representatives District 50 including portions of Greeley, Garden City, and Evans, CO.